My rating: 4 of 5 stars
This book, by Irish author Michael Cronin, explores translation studies from a globalization perspective with specific attention paid to the situation in Ireland. Globalization is a trend which is ever-increasing in our world and it is an undeniable fact. How do translators fit into this movement of culture? They are involved whether they support globalization or not and very often they must remain unbiased in their views. As contact increases between different cultures and language groups across the planet the translator is finding himself ever more involved. Technology issues and localisation are covered and this is particularly relevant to Ireland which has set itself up as a hub for the international technological revolution. The book analyses the different cultural conflicts which arise in translation as a result of globalization. What are the relationships between powerful global languages and more minor ones? I found the final chapter on minor languages, looking in detail at Irish Gaelic, most interesting. When one is a native speaker of English it is difficult to overlook the factors affecting translators of minor languages whose working lives and structure and thinking are markedly different to the bulk of translators. The book is very well written and gives a comprehensive outlook on Translation Studies, never veering too far from the underlying topic of globalization. I found it easy to follow and rich in its definitions and examples. I will be using the specific content on Translation History for my next essay.